Premier League Betting: Bookies pricing for the title
We have been truly spoiled this year.
Less than a month since the Fifa World Cup ended, the Premier League is back - and its return leaves us with one all-important question: who will win the 2018-19 title?
Last season, Manchester City claimed a runaway 19-point victory in serious style. Pep Guardiola's men, having retained all of their first-team squad and added Riyad Mahrez from Leicester City, are 4/6 favourites to do so again with Bet365, Ladbrokes and William Hill.
But those looking for longer odds will be encouraged by the fact no one has won back-to-back titles since 2009. Second favourites this season are Liverpool, offered by most bookmakers at a price of 4/1.
Next in line, Manchester United are available at 9/1 with Ladbrokes. The Old Trafford outfit have signed midfielder Fred for £52m but, that aside, manager Jose Mourinho's demeanour has been foreboding.
Can London boast a champion again? Chelsea, who have won three of the last nine titles, are 16/1 with Betway. A new manager in Maurizio Sarri has created cause for hope, although the loss of Thibaut Courtois capped a generally gloomy pre-season.
Tottenham fans seem similarly gloomy. Remarkably, Spurs have failed to sign a single new player, leaving them at 16/1 with Bet365 and Ladbrokes. Arsenal, in their first season since Arsene Wenger left the club, must focus on breaking a cycle of stagnation and are 25/1 with Betfair and Paddy Power.
There are those, though, who will no doubt believe a miracle is on the horizon. Leicester City, after all, won the 2015/16 Premier League at starting odds of 5000/1. Long-shot hopefuls can consider Wolves (250/1 with Bet365), Everton (250/1 with Ladbrokes) and West Ham (500/1 with Unibet).