Michael Owen joins BetVictor
Bookmakers BetVictor have signed former footballer Michael Owen as a brand ambassador.
The ex-England international has agreed a three-year deal with the online operators which will see him share his views and opinions on sporting topics, with a particular focus on football and horseracing.
In his first column and tweets for the site on Monday 10 February the former Liverpool striker will be previewing the full programme of midweek Premier League fixtures, including Manchester United’s visit to Arsenal.
Owen said: “With my sporting experience and knowledge, as well as my social media reach on Twitter and Sina Weibo, I am really looking forward to helping BetVictor develop and expand their brand into new markets around the world."
BetVictor chairman Victor Chandler added: “Michael is a genuine sporting icon, instantly recognisable throughout the world and, as a global brand, we see Michael and BetVictor as the perfect fit and are delighted to welcome him on board.”