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888 sign MMA star Georges St-Pierre

Online gambling group 888 have signed MMA world champion Georges St-Pierre as a global brand ambassador.

St-Pierre, who has 22 career wins to his name, has agreed a year-long deal that commenced in March 2012.

The arrangement will see the French Canadian fighter become a member of Team 888poker, playing in the Main Event at the 2012 World Series of Poker as well as at a number of other live events. He will also be playing online at, partaking in special promotions which will help raise funds for anti-bullying charities.

Known as GSP, the 30-year-old fighter holds the record for the most consecutive welterweight title defences.

St-Pierre said: "I am very excited to become a global brand ambassador for Team 888poker. I have wanted to play poker for a while now as it is a great game of skill. It is not just your cards versus my cards, it is you versus your opponent.

“However, the most important aspect of my partnership with 888poker is that we are going to generate a great deal of money for my foundation that dedicates its efforts towards anti-bullying causes.”
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