Online Casinos, Gambling, Poker and Sports Betting Magazine

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BowmansPoker.com launches in Russian, Chinese.

20/11/2006
Online poker site, BowmansPoker.com, is about to storm into the East, by launching its attractive online poker brand in both Russian and Chinese. This move comes in the hope that future growth and marketing efforts in Eastern Europe and Asia will have significant increase. The advantage of this development is that players in two of the world's largest potential markets for online gaming can now enjoy all the fast-paced action at BowmansPoker.com.

BowmansPoker.com believes the introduction of a Chinese version is sure to be welcomed by its already sizable Chinese customer base. ‘By launching a local language site we're giving existing players more value, while also encouraging new players from Chinese-speaking markets across Asia,’ said Ben Lukas, Head of Poker of BowmansPoker.com.

The next logical step was making the Bowmans Poker room more accessible and attractive to Russian-speaking customers, following the formation of a Poker Players Association in Ukraine and the successful launch of a bricks-and-mortar Bowmans Pokerclub in Lviv, Western Ukraine.

With a growing membership, the Lviv Pokerclub promises to be an important foothold for BowmansPoker.com as it continues its strategic expansion into the fast-growing Eastern European and Chinese markets.

The customers from the Asia and Chinese markets will be able to make instant payment transfers at BowmansPoker.com via its new partner, WebMoney – a global transfer system which has been providing secure, instant payment transfers since 1998. With nearly 2.5 million registered users across 37 countries, WebMoney is the perfect payment provider for BowmanPoker.com's new local language sites. It offers WebMoney units for currencies including Russian Roubles and Ukrainian Hryvnias.

Stephen Holder.
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