Beginner’s guide to... Bet365Mentions of Bet365 almost inevitably lead to visions of their Ray Winstone-fronted advert campaign that highlights their dedication to the in-play betting market. He growls at you menacingly through the TV, making you feel inadequate as a man if you aren’t taking advantage of the attractive odds offered on the bookmaker’s in-play markets.
Winstone has become the unmistakeable face of in-play, while Bet365.com is the unquestionable market leader. But to pigeon-hole the bookmaker solely as an in-play trailblazer would in fact do a disservice to an impressively well rounded website.
Bet 365 is best known for sports betting and it’s clear that this is where the bookmaker has focused its attention.
Users are greeted on the sports landing page with a clear smart and uncomplicated layout. The predominantly grey-on-black colour scheme is refreshingly reserved and allows for straightforward site navigation, something that can often get lost among sites littered with unnecessary clutter.
However, a banner atop the page featuring the brand’s trademark vibrant green, yellow and white colour scheme is included just to remind users they are at Bet365.
Pride of place is given to the latest real-time live betting markets, but also clearly advertised are a variety of soon-to-occur sporting fixtures and events and upcoming match-betting markets. The next three horse races are always easily found on the right of the page.
The individual or team will have their odds for victory clearly displayed next to their name. Bet365 generally offers very solid odds on the majority of events and is the market leader on many occasions.
If the sporting matches advertised on the homepage don’t tickle your fancy, then there’s a huge variety of worldwide sporting events listed on the left of the screen, waiting for you to click and explore. The breadth and depth of sports betting coverage at Bet365 is remarkable. Not only does the sportsbook cover dozens of popular sports formats, but the depth of coverage for each sport is equally impressive, with a large number of betting markets available for most sporting events.
A simple click on your backed winner or match market selection and they are immediately added to your betting slip. All that is needed from here is a stake to be placed and another click of the mouse to confirm the bet. Bet365 have done all they can to make the betting experience easy and efficient. This goes from the registration process, which takes just a few minutes, right through to their fast-loading pages, easy betting options and the site’s overall practicality.
A particularly convenient tool is the quick deposit system. Upon login, if your account is devoid of funds, the site automatically prompts you to deposit extra cash. This can be done by simply inserting the security number from your credit/debit card and the amount you wish to deposit.
Bet365 is renowned for its sports betting but if you’d prefer to try your luck at something else then the site offers more than sufficient alternatives. The casino offers over 130 games, with software provided by PlayTech. The casino landing page is certainly more eye-catching than the sports page but refrains from incorporating the garish moving images that are often found on other casino sites and that can make you feel as if you’ve gone to a much seedier part of the web. The casino, like the whole of Bet365, is extremely user friendly and providing effortless site navigation has clearly been a major focus.
Also on offer within the Bet365 site are poker and bingo games. There is the option to sit at exclusive premium tables in the poker lounge and there are impressively healthy jackpots to be won on the bingo.
Bet365 generally shuns an in-your-face approach to betting specials and promotions, but still has lots to offer to punters looking for extra value from their bookmaker. Regular offers include extra place specials on races and outright tournament markets, a best odds guarantee on all racing, cash-back deposit bonuses and numerous football betting specials.
If you happen to struggle with anything on the site then Bet365 offers a live chat service designed to help you solve a variety of problems should they arise.
Ten years of experience have helped Bet365 create a site punters really enjoy. There is an uncomplicated sophistication across the whole site that makes online gambling comfortable and efficient. Bet365 is unashamedly simplistic to use and has been hugely successful as a result.