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What has been the highlight of 2007 for the company and why?
The continuing development of our website, including the introduction of live streaming. We’ve also added five additional languages over the course of the year.
What has been the worst moment of 2007 for the company and why?
England not qualifying for Euro 2008—although the significance of this will only be felt in the summer.
What has been the biggest win of the year by a punter on your site?
A cool £750,000 pay out to one customer who correctly predicted the result of nine Premier League matches.
What efforts does the company make to ensure it provides excellent customer service?
We acknowledge that customer service is a key component to our success. Therefore, we try to ensure that our staffs are well-trained so that a high standard can be maintained across the board.
How many staff does the company employ and where?
Bet365 employ over 700 people, many of whom are based in Stoke-on-Trent.
What do you have planned for 2008? What sort of year is it going to be?
Another year of hard work—no doubt! We will also be streaming over 2,500 live events through the site.
Matthew Glazier, head of sportsbook marketing, Bet365
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